#26NASCAR Cup
Ricky Bobby
Shake N Bake Racing|Charlotte, NC
Championship contender running the full NASCAR Cup schedule. 14 wins, 183K+ followers, and a marketing value that makes sponsors money. If you ain't first, you're last.
Partner With Us
10
Wins
28
Podiums
52
Top 10s
52
Starts
183,500
Followers
19%
Win Rate
Career Stats
1 season (2026–2026) • 6 races • 1 wins • 16.7% win rate
Avg 6 races & 1 wins per season
| Year | Races | Wins | Top 5s | Championships |
|---|---|---|---|---|
| 2026 | 6 | 1 | 4 | – |
Estimated Annual Sponsorship Value
$272,500
Calculated by the MZS Valuation Engine based on audience reach, engagement, event exposure, and media impressions.
Who Sees Your Brand
Every race night, social post, and fan interaction puts your logo in front of real customers.
183,500
Social Followers
364,040
Monthly Impressions
31,455
Engagements
52
Race Events
Why Racing Sponsorship Works
72%
of racing fans actively choose sponsor brands over competitors
40+
race events per season with your brand on display
2,000+
average fans per event seeing your logo trackside
365
days/year of exposure via social media, trailer, and digital presence
Recent Results
P4
Charlotte Motor Speedway
Race Weekend 52
Feb 11, 2026
P3
Bristol Motor Speedway
Race Weekend 51
Feb 4, 2026
P8
Daytona International Speedway
Race Weekend 50
Jan 28, 2026
P2
Talladega Superspeedway
Race Weekend 49
Jan 21, 2026
P7
Richmond Raceway
Race Weekend 48
Jan 14, 2026
Where Your Logo Goes
Race Car
- Hood (Primary)
- Roof panel
- Door panels
- Quarter panels
- Deck lid / trunk
- B-pillar / nose
Driver
- Firesuit chest
- Firesuit back
- Sleeves
- Helmet visor strip
- Hat / cap
Hauler & Pit
- Trailer sides (both)
- Trailer rear door
- Pit canopy banner
- Equipment & toolbox
- Business card display
Digital
- Public profile page
- Social media bio
- Race-day posts & stories
- Monthly ROI reports
- Season recap video
Current Partners
Primary Sponsor
Associate Sponsors
Technical Sponsor
Partner Sponsor
Product Sponsor
Your Brand Here
Sponsorship slots available
Quick Facts
- Car Number
- #26
- Class
- NASCAR Cup
- Hometown
- Charlotte, NC
- Win Rate
- 19%
Fan Demographics
Age Range25–54
Homeowners68%
Vehicle Owners94%
Buy Sponsor Brands72%
Industry averages from WISSOTA and motorsport marketing research.
Ready to Put Your Brand in Victory Lane?
Join 6 partners and get your brand in front of thousands of loyal racing fans every week.